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Levy, Alberto.
UN MODELO PARA EL ANÁLISIS ESTRATÉGICO CONJUNTO DE LOS ACTIVOS INTANGIBLES DE LA MARCA Y EL CONOCIMIENTO: EL APORTE DE LAS CIENCIAS COGNITIVAS A LA ESTRATEGIA COMPETITIVA
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Cienc. adm.
, Jul 2020, no.16, p.58-77. ISSN 2314-3738
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Levy, Alberto.
Desarrollo Competitivo: La Interacción Recursiva entre Estrategia, Cognición y Poder
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Vis. futuro
, Dic 2011, vol.15, no.2, p.0-0. ISSN 1668-8708
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