Abstract

MIGUEL, Gloria Elena. Miracles on the radio: Interrelations between communication and popular religiosity. Soc. relig. [online]. 2017, vol.27, n.47, pp.60-82. ISSN 1853-7081.

Heterogeneous influences of religiosity in contemporary media have configured a media space in which are involved evangelical churches from different evangelical aspects, especially Pentecostals. With its own radios or radios secular programs, amateur to professionalized productions take place.  In this framework we asked for the uses of the media, the creation of media evangelical speeches and the interpellations addressed to the audience. In this article we analyze a program insert in a Pentecostal church in a secular musical popular commercial FM radio profile. We analyze the radio speech broadcast considering its expository perspective in relation to the emphasis on "health", describing the ways of interpellation of the audience and the audience participation that is organized in the program. We also note the technical dimension involved in the radio broadcast as a support of media interactions and the contact established between the conductors and the audience. We believe that from these media expressions emerge cosmological features that support the popular religiosity, but in this case they are extended to radial field and therefore taking specific media facets.

Keywords : Popular Culture; Radio; Popular Communication.