Abstract

CUARTEROLO, Andrea  and  JELICIE, Emiliano. TOWARDS THE CONQUEST OF THE NORTH: THE PIONEERING PROJECT OF FILM GRÁFICO AND THE BATTLES FOR DISTRIBUTION (1916-1918). Folia [online]. 2021, n.40, pp.163-200.  Epub Apr 04, 2021. ISSN 0325-8238.  http://dx.doi.org/10.30972/fhn.0404720.

The photographer, journalist, writer, and filmmaker Alejandro Del Conte is today well-known for his fundamental role in the development, dissemination and professionalization of artistic photography in Argentina. Little is known, however, of the varied and absolutely pioneering projects that this multifaceted character developed in the field of production, distribution, exhibition and, above all, regional film criticism. In fact, in addition to exhibiting, renting and directing films in the north of the country and in Buenos Aires, during 1917 Del Conte founded and directed an early coorporative magazine dedicated to cinema in the city of Tucumán, which is almost unknown today: the Film Gráfico Revista Semanal Cinematográfica del Norte de la República. Based on his personal correspondence and archive, and on the few surviving copies of this publication, in this work we intend to reconstruct this unique and ambitious editorial project as well as the role that this publication had in the creation and development of an early project to set up a regional commercial circuit whose center was not in Buenos Aires but in Rosario, a city that would soon become the second most important cinematographic hub in the country during the silent period.

Keywords : Regional cinema; Silent cinema; Early cinema magazines; Film distribution..

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