Abstract

SEIDMANN, Susana; AZZOLLINI, Susana; THOME, Sandra  and  DI IORIO, Jorgelina. An approach to every day social representations from a structural point of view. Anu. investig. [online]. 2010, vol.17, pp.259-265. ISSN 1851-1686.

This article describes everyday life social representations of young people, ages between 20 and 30 years old, of different social-economic levels, combining a processual and a structural approach. Preliminary results about the identification of the structure - the central core and the periphery elements - of everyday life social representation are presented. A sociodemographic data questionnaire constructed ad hoc, an hierarchical words evocation and a Likert scale on everyday life, constructed starting from depth interviews fulfilled in the first research stage, were administered. Free hierarchical associations were analyzed with the SPSS 11.5 software. The results show the centrality of family and near affective bonds social representations. The activities indicate the existence of contradictions between different social levels. There is a higher dispersion of individual judgments with opposite semantic associations which show the presence of minority groups and polemic social representations.

Keywords : Everyday life; Central core; Periphery elements.

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