Abstract

VALLAZZA, Eleonora. El video arte y la ausencia de un campo cultural específico como respuesta a su hibridación artística. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2015, n.52, pp.107-117. ISSN 1853-3523.

This article aims to analyze, from a historical point of view, the place that video art has in the artistic field influenced by the postmodern art and the development of new technologies. As an artistic practice defined by an artistic hybridization, between painting and film, the video art does not define a specific cultural field. The aim of this paper is also inquire about the intimate relationship between the development of new technologies, as they were portable video cameras released to the market in 1965, and as an artistic practice of video art that condenses in itself the features of a postmodern discourse that is defined by the questioning of the art institution and the concept of aura and authorship. The answer to this crisis setting is the lack of specificity in a cultural field based in specialized critics, academia and the exhibition and distribution channels. While contemporary art museums, have dedicated many complete programming seasons to video art for several years, there are still very few media and journalists who specialize in communicating it. This has some impact on the curricula of visual image specialized careers, as there are few exclusive subjects on such artistic practice.This paper intends to make a brief historical analysis of the practice of video art to reflect on their place in the contemporary cultural field.

Keywords : Artistic hybridization; Intellectual field; New technologies; Postmodernism; Video art.

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