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Cuadernos del Centro de Estudios en Diseño y Comunicación. Ensayos

On-line version ISSN 1853-3523

Abstract

VIGNA, Diego. Lo narrado en imágenes (o las imágenes narradas). Ficciones, pruebas, trazos y fotografías en las publicaciones de los escritores en blogs. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2017, n.61, pp.1-10. ISSN 1853-3523.

It is well known the trajectory proposed by Philippe Dubois of Peirce’s second trichotomy –icon, index and symbol– to analyze the relationship that have historically been established between photography and “reality”: the image as an icon (“mirror” of the world); the image as a symbol (subjected to conventions); the image as an index (“trace” of reality). It is evident that this sequence does not propose a progression but, rather, a possible reading of the visual sign. As a result, icon, index, and symbol, far from referring to a type, constitute ways in which these signs function or are read. However, an inescapable fact is that, from the point of view of reception, in comparison with spoken o written language, images propose a less mediated relationship with a “real” referent and therefore –this is our hypothesis– possess greater efficiency in the fight for the imposition of meanings. Thus, if discourses in general “build reality”, visual representations assume within these a particular efficiency so far as they confront us with the strength of evidence (the exact copy or footprint of the real).

Keywords : imágenes - signos lingüísticos - signos visuales - semiótica visual..

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