Abstract

ONOFRIO, María Paula. Escenificación y legitimación en los festejos patrios. Reflexiones en torno a los Bicentenarios en Argentina. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2022, n.112, pp.58-79.  Epub June 01, 2022. ISSN 1853-3523.  http://dx.doi.org/10.18682/cdc.vi112.4091.

The article aims to make a comparative study of the visibility regimes and the ways of representation that are organized around the Argentine national State in the celebrations for the Bicentennials of the May Revolution (May 25, 2010) and Independence (July 9, 2016). On the one hand, seeks to identify the official images, their dominant aesthetics and the ways of organizing their staging and mediatization, in events organized by two administrations with different political sign and with dissimilar ideological orientations, Frente para la Victoria and Cambiemos. On the other hand, it seeks to analyze in each case the meaning production mechanisms and its power in the construction of different groups.

Keywords : Image; politics; show; mediation; State; identification groups..

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