Abstract

PESANTEZ, Kléver Rolando Samaniego. La música como estrategia de comunicación para la resistencia de la invasión minera en la amazonia ecuatoriana. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2023, n.122, pp.185-201.  Epub Sep 23, 2023. ISSN 1853-3523.

In this article we will perform an exercise of theoretical and methodological approach that allows us to observe the music of the pluricultural people of the province of Morona Santiago of the Republic of Ecuador as a communication strategy for the re-sistance of the mining invasion planned by the national state through transnational com-panies. For this purpose, an exploration will be carried out, from the communication, by the social event called “Upano Fest”, an event that takes place year after year in the city of Macas with the intention of observing how, from music, youth is united through to face this intervention.

Keywords : Music; Communication strategy; Resistance; Mining invasión; Amazonia..

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