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Intersecciones en comunicación
On-line version ISSN 2250-4184
Abstract
LINARES, Alejandro. Los actores periféricos de la convergencia en Argentina. El caso de una destacada y competitiva empresa cooperativa provincial. Intersecc. comun. (En línea) [online]. 2022, vol.1, n.16, pp.1-1. ISSN 2250-4184. http://dx.doi.org/https://doi.org/10.51385/ic.v1i16.133.
This article analyzes the factors that helped CPE –a cooperative company in the city of Santa Rosa, in La Pampa- to become a relevant player in the info-communication market in its region in the process of convergence and concentration, understood as a multidimensional dynamic. This study is located in a field delimited by the studies of communication policies and the political economy of communications. From there, a methodological strategy was drawn up to achieve qualitative and quantitative data that enrich four developed explanatory dimensions: the historical-social one; the political-regulatory; the technological dimension and the economic dimension. The research concludes that the CPE established a lasting institutional identity, a historical social recognition, a clear political insertion, a technological vision and an economic-infrastructural solidity that contributed to develop a sustainable expansion strategy for its info-communication services and resist policies that historically placed it in conditions of inequality.
Keywords : Convergence – inequality – cooperativism – telecommunications – audiovisual services; Convergence; inequality; cooperativism; telecommunications; audiovisual services.