Abstract

SILVA, Ana Laura. OTRAS AGROINDUSTRIAS: LAS EXPOSICIONES FRUTÍCOLAS COMO ESTRATEGIA DIVERSIFICADORA EN MENDOZA 1920-1930. Rev. hist. am. argent. [online]. 2018, vol.53, n.2, pp.83-107. ISSN 2314-1549.

Faced with the repeated vitivinicultural crises in Mendoza, dissimilar projects were designed to diversify the agroindustrial matrix. Fruit growing was more successful and managed to position itself in the national market. Among the multiple strategies adopted by the State for the expansion of new crops, the organization of local exhibitions and their participation in similar meetings on a regional and international scale stood out. In this article we will discuss the multiplying effect of them. At the same time, the organization of national conferences stands out, we wonder if these meetings also functioned as a mechanism to give visibility to the main problems of the sector.

Keywords : Fruit growing; Diversify; Exhibitions; Mendoza.

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