Abstract

URBANI, Mariela. Comunicar la extensión: definiciones, políticas y estrategias de la Universidad Nacional del Litoral. Rev. ext. univ. [online]. 2022, n.17, pp.4-4. ISSN 2346-9986.  http://dx.doi.org/https://doi.org/10.14409/extension.2022.17.jul-dic.e0018.

This article shares some reflections on the path of the Strategic Communication Area of the Ministry of Extension and Culture of the Universidad Nacional del Litoral, Argentina. Communication is defined both in its constitutive dimension of extension and in its strategic modality when it is raised from politics and management. As a strategic modality, the main guidelines, the forms of organization and structuring of the Area, the main strategies and the actions carried out are exposed. Finally, the challenges currently facing the area are presented.

Keywords : extension communication; strategic communication; community communication; College extension.

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