Resumen

ADAGIO, Julieta Viú. Carlos Monsiváis and María Moreno, Latin American chroniclers facing mass culture. Cultural positions and autofigurations. CELEHIS [online]. 2020, n.39, pp.81-90. ISSN 2313-9463.

Carlos Monsiváis and María Moreno share an attitude and an innovative look towards the massive phenomena that impact at the level of their writings on the incorporation of the “archive of mass culture”. Attentive to the musical, artistic and television tastes of the majority, in the mid-seventies and early eighties, both collaborate in mass circulation magazines highlighting thematic affinities, self-taught formations and journalistic affiliations. In this article, we investigate their atypical literary identities built in light of uninterrupted journalistic careers that were defined in complicity with the world of consumption and the varied offers of the cultural industry, and in a remarkable flirtation with banal aspects of culture and familiarity with the universe of plebeian representations. We seek to illuminate the eccentric cultural positions of these writers and their novel places of popular enunciation, facts that make them irreplaceable references of the contemporary Latin American chronicle.

Palabras clave : Chronicle; mass cultura; Carlos Monsiváis; María Moreno; Latin American literatura.

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