Resumo

KUCHEN, Regina Elena. Estéticas tecnológicas en la imagen educativa. Trama comun. [online]. 2012, vol.16, n.2, pp.235-257. ISSN 1668-5628.

Technological esthetics is considered a door that enables the study of images aimed at knowledge transmission. The analysis of a book about a human body is an excuse for the hypothesis development that techological esthetics externalizes deeper and broader phenomena that far from being restricted to its inscription in contemporary technical representations account for the internal dynamics of the visual culture. The aim of these observations beyond the description of technological esthetics in a web wound round relations among perception, representation and knowledege codes (codification planes relevant to our visual culture) is to contribute to a reappraisal of the cognitive potential of images in order to think in a prospective way about the production of visual texts that exploit the playful, heuristic and synergetic potentiality of images for knowledge transmission.

Palavras-chave : Estéticas tecnológicas; Imagen; Transmisión conocimiento; Cultura visual.

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