Resumo

STEFONI, Jorge Andrés. ¿Qué te pasa, Clarín? ¿Estás nervioso?: Acerca de la mediatización de la vida política contemporánea. Trama comun. [online]. 2016, vol.20, n.1, pp.51-70. ISSN 1668-5628.

This work analyzes the specificities of meditatization processes of political discourse in the Argentinian contemporary political life. Focusing on the speech made by the ex-President of Argentina, Néstor Kirchner, on March 9, 2009, we will focus on the particular modalizations of "Whats wrong with you Clarín?" in the process media flow. Recovering three scenes, a) the resignification of television discourse, b) the framing works of the newspaper and c) the politica enuntiation on televised campaign event, will be proposed to follow the social uses of political discourse and thereby reconstruct their cultural meanings. Finally, we will link this process in relation to changes and contemporary questions of political communication in the period Kirchner government.

Palavras-chave : Mediatization; Political speech; Television; Newspaper; Kirchnerism.

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