Resumo

GIUSTI, Nicoletta. Art works: organizar el trabajo creativo en la moda y en el arte. Cuad. Cent. Estud. Diseño Comun., Ens. [online]. 2013, n.44, pp.175-184. ISSN 1853-3523.

The debate between art and fashion runs in the eternal dilemma about if clothes are whether works of art or not. If, however, art and fashion are analyzed as productive activities, many points of contact can be found. Art production, like fashion, takes place within organized collective action structures, enabling the production of characteristic products. From the point of view of how to organize and coordinate the production of artists who work in fashion, fashion and art offer the opportunity to provide a new interpretation key for the organization of creativity and the creative professions. The concept of office administration, as proposed for cultural industries, offers an alternative view to understand the creative work.organization.

Palavras-chave : Art; Bureaucratic organization; Creativity; Cultural industries; Design; Fashion; Oficio organization; Uncertainty; Work organization; Worlds of art.

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