Resumo

MELENJE ARGOTE, Andrea. Itinerario: Diseño Gráfico, Cultura Visual e identidades locales. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2014, n.47, pp.163-180. ISSN 1853-3523.

Itinerate is a coming and going, traveling, watching, walking, visit, travel. This itinerary is built from the design looking through tours of different contexts, transits by different perspectives and experiences that involve making and reflecting on the design project. The aim is to look through a series of experiences in research and creative projects a possible route for work and reflection on graphic design and its impact on the construction of local identities in different contexts. This perspective, which is constructed from a tour of different conceptual and methodological routes has allowed me to think about design as a creative space committed to critically study the visual and cultural practices, those that use their output as an instrument of communication, identification and social cohesion.

Palavras-chave : Context; Graphic design; Identity; Local; Visual culture; Visuality.

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